First Line Software + HCD  |  Video Production

Video Production + Video Marketing Strategy

with Executive Strategy and Oversight

[VIDEO] Why Should First Line Software  Work with HCD(31 seconds)

After our first engagement this year, our sales team had our 2 best months ever. This was a direct result of redefining our sales process and the coaching Dwight did with our sales team

Jeff Campbell

CEO, Geographic Farming Software

In less than 12 months, Dwight generated 50 active prospects to produce over $54,000,000 in contract revenue, the largest sales universe ever for the company.

W. Patrick McGinty

Global Sales Dir, VRC Insurance Systems

As a Fractional CMO, Dwight and the HC Development team increased our retail customer base by more than 300% in less than 6 months and we have been a proud HCD customer since 2016.

David Woroboff

CEO, 24/7 Call-A-Doc Telemedicine

HCD was able to set over 160 meetings to date and 21 starts

(Resulting in $1.4 million of new revenue in the first 4 months)

Jason Fiske

Executive Director of the Master of Legal Studies Program, UCLA School of Law

HCD was able l to generate over 145 meetings to date and closed 4 new clients with total contract value of over $240,000 in the last
15 months.

Tiffany Bloomer

President, Aventis Systems

HCD’s campaign for Executive Education produced five times the number of qualified leads over the year before, while reducing the cost per qualified lead by

A full one-third of our incoming class is from leads generated by HCD’s campaign and our overall acquisition cost per student dropped by 10% due to HCD’s amazing result

Kathleen McGill

Executive Programs Outreach, Seattle University

HCD helped to generate 127 meetings within 13 months, resulting in 11 closed sales, which provided a multiple ROI for our company. Even though it took a few months to find the successful mix of sales and marketing activities, HCD was relentless in making the needed adjustments to exceed our goals. I would highly recommend HCD to anyone needed a proven process for significant growth.

Kelly Carter

Sr. Director, Provider Relations

In the first three months working together, through aggressive outreach and constant collaboration, HCD uncovered $200k in new revenue opportunity.

Tom Oswer

CEO, Pipeline-Strategies

Service & Pricing Proposal

Service Options and Pricing

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video portfolio

Why Should First Line Work with HCD?

Unique Value Proposition (UVP)


Software and Technology Sales and Marketing Expertise + Proven Success

HCD has extensive experience and proven success, exclusively in the area of Software and Technology Sales and Marketing outreach campaigns. We are not trying to be everything to everyone. We have an unyielding focus on being the best for your market and experts in finding qualified candidates for your program.


End-to-End Management From Intro to New Revenue

Your dedicated HCD Marketing Administrator runs your CRM and hand-holds your prospects from introduction to close. We “marry” together the Sales and Marketing departments. No other marketing firm offers this level of collaboration with everyone on your Sales and Marketing Teams.


Relentless Pursuit to Innovate

The right use of new technology is the best way to find people just-in-time and to hyper-personalize messaging to your prospective buyers, so you stand-out from all the other spam messaging they receive. We have weaved AI and technology into our entire delivery and commit to remaining relentless in our search to keep advancing you, one step ahead of your competitors.